Better Video Testimonials: Great Answers Are Born From Great Questions
Better Video Testimonials:
👉Great Answers Are Born From Great Questions👈
How come most video testimonials suck?
Video is such a great medium to capture testimonials from your clients.
They’ve just experienced your magic. Their face exudes excitement; their lips pressed with respect; their head tilted in favour of you. All subtle clues that they are going to say something good about YOU and your service…
❌ and then it all melts away because you ask the wrong question.
✅Use this simple template: “Tell me your name and what’s the ONE THING you thought when …[finished the call with me today] [when you listened to today’s speaker][used our product for the first time]”
✅Everyone can speak their name and ‘the one thing I thought was…’ gets them up to speaking speed.
✅This acts as an on-ramp to the speaking freeway.
✅Ask a good question and you’ll get a better answer