So let’s say you’re thinking about creating a video strategy for your business and you think you might use smartphone video recording and smartphone video production?
Pretty much all smartphone cameras will give you better results than you need.
Please understand that overproduced videos are not where your ROI is going to come from. It’s going to come from authentic selfie type videos where you reach out and say here, I’ve got something I think will help you.
How much memory can you afford?
Video is data-hungry. Having plenty of free memory is critical. Successful video strategy is built around habits and disciplines, not technology. Always struggling to find room on your phone is a bad habit and won’t make you money.
256GB is my recommendation.
TIP: If you have your best 14,000 photos that you can’t possibly live without then you might need to go to 512GB or you could move them onto a separate hard drive.
If money is no barrier, then go knock yourself out and get the latest and biggest.
If money is an issue I recommend going for an older model that you can get for a cheaper price, then you can get 256GB of memory.
I know 256GB works because that’s what I use.
and the sweetener… don’t give your old phone away… it is now your really useful second camera
...and that’s one of the great things about a smartphone video strategy, every-time you upgrade your phone, you upgrade your video system and that is a good strategy.
If you want to develop a video strategy that moves you from likes to leads
if you want to get on-camera presentation confidence and go from shy to shine
if you want to get good video skills and go from feeling like a disaster to a master
then come and choose from my offline and online programs at www.julianmather.com
Confidently presenting yourself on video is now an essential career skill.
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