I breakdown a video I’ve seen during the week, look for a lesson that we can apply to our businesses.
Every Great——- starts ——— with—— template
Thinking you suck at video is not a life long sentence
Two immediate things people look for when they are deciding whether to watch your video
do you know what you’re talking about
do they like you?
but if you could only choose one… which is more important?
Aristotle said if you want to persuade someone
you need to use
Ethos Logos Pathos…
Ethos: your ethical appeal - can they trust you
Logos: your logical appeal - do you make sense
Pathos: your emotional appeal - do they like you
On stage, you have a captive audience and often if you don’t know you want to establish credibility
But video you have no time
and people are more likely to make an emotional decision
✅ Get Video Smart TV helps you make SMART videos
Simple Meaningful Authentic Relevant Tight videos
so you give the market what it is asking for.
✅ Get Video Smart TV runs on the premise that you win more business with a smartphone and a smile in the 2020s
✅ Business Video Rebellion Free Masterclass is available at julianmather.com. Just click the orange button at the top of the page.
✅Speakers Trainers Facilitators
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