How important is your choice of microphone when you start using video to represent your business? Garren Parkins advocates for getting the best quality microphone you can. Aspire to be heard clearly.
I agree here but as Garren and I discuss later in this episode, great sound quality should not stop you from starting using video. Your webcam and inbuilt microphone can earn you money.
Having better quality audio is part of the process of systematising your video production so that it is easy for you. Having all your video and audio technology set up so it is push-button ready-to-go is the ultimate goal.
If you can create a fuller, richer experience along the way, that will add to the inherent benefits of video sales calls.
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